2. What and why we process data
1. We process personal data relating to you when your use the Website and/or Services. Such personal data includes:
When? Website use, use of the Services, applying for booking our arena’s, downloading marketing material offered, contacting us
Which? Personal identification data
Why (aim)? Customer management, application procedures, direct marketing
Legal basis? Warranted interest, permission (if applicable)
2. In principle, we obtain the above-mentioned personal data directly from you. We do not send any personal data that you provide through the Website to any social media providers, unless you agree to this. In addition to the above-mentioned objectives, we can also process your personal data:
a. to provide you in a personalised and efficient manner with the information on products and services that you request, either through the Website, by email, by telephone or through social media channels;
b. to process your personal data so that we can provide the Services;
c. for direct marketing purposes, i.e. to be able to provide you with targeted communication, promotional and other offers and any other advertisements that we or our selected partners may have available. We will ask your prior permission for this;
d. to perform statistical analyses to improve our Website and/or Services or to develop new products or services;
e. to provide to a financial institution or payment service provider, to enable your financial institution and the payment service provider to fulfil his, her or its statutory obligations;
f. to transmit to the police or the judicial authorities as proof of possible crimes or if there are founded suspicions of an unlawful deed or crime that you committed by means of your registration in or the use of the Website or the Services;
g. within the context of a possible merger with, acquisition of/by or demerger by a third party, even if such third party is outside the EEA.
3. If and when your registration on the Website or use of the Website or Services can be regarded (a) as a breach of the terms and conditions of the intellectual property rights or any other right of a third party, (b) a threat to the security or integrity of the Services, (c) a danger to our or our subcontractors’ Website, Services or systems as a result of viruses, Trojan Horses, spyware, malware or any other form of malicious code, or (d) in any manner whatsoever illegal, unlawful, discriminatory or insulting, we may process your data in our own interests, in our partners’ or in third parties’ interests.
3. With whom do we share data?
1. We do not send your personal data to third persons in a way that you can be identified without your express permission to do so if this is not necessary to provide the Services.
2. We can rely on external processors to offer the Website and/or Services to you. We ensure that third-party processors may only process your personal data on our behalf and pursuant to our written instructions. We guarantee that all external processors are selected with the necessary care, so that we can rest assured of the security and integrity of your personal data.
3. We can transmit anonymised and/or aggregated data to other organisations that can use these data to improve products and services, and to organise bespoke marketing, presentation and the sale of products and services.
4. Where we process data
1. We and our external processors will only process your identifiable personal data in the EEA.
2. We can transfer our anonymised and/or aggregated data to organisations outside the EEA. If such transfer is made, we shall ensure that there are appropriate guarantees to warrant the security and integrity of your personal data, and that all personal data rights that you might enjoy under applicable mandatory law are guaranteed.
3. If your personal data and/or anonymised and/or aggregated data is transferred, the following statutory protection system will be implemented:
Country outside EEA? USA
Statutory transmission system? EU – US Privacy Shield
5. How we process data
3. We will take appropriate technical and organisational measures to keep your personal data secure from unauthorised access or theft and from unintentional loss, manipulation or destruction. Our personnel or the personnel of our external controllers will only be able to gain access on a need-to-know basis and this is subject to strict obligations of confidentiality. However, you should understand that the care for security and protection consists only of an obligation of means according to best efforts, which can never be guaranteed.
6. Your rights
1. You have the right to request access to all the personal data that we process about you. However, requests for access that are clearly submitted with a view to causing us inconvenience or damage will not be dealt with.
2. You have the right to request that any personal data about you that is incorrect or inaccurate be corrected free of charge. If you have registered on our Website, you can personally correct much of such data through your profile. If such a request is submitted, you must also enclose proof showing that the personal data for which you request correction is incorrect.
3. You have the right to withdraw previously granted permission for the processing of your personal data. You can withdraw your permission at all times by sending an email firstname.lastname@example.org, or by removing your profile (if applicable).
5. Instead of requesting removal, you can also request that we restrict the processing or your personal data if (a) you dispute the correctness of such data, (b) the processing is unlawful or (c) the data is no longer necessary for the objectives stated but you need it to defend yourself in judicial proceedings.
6. You have the right to object to the processing of personal data if you can show that there are serious and justified reasons regarding special circumstances warranting such an objection. However, if the envisaged processing is noted as direct marketing, you have the right to object to such processing free of charge and without giving any reason for this.
7. If your personal data is processed on the basis of permission or on the basis of a contract where the data is processed automatically, you have the right to receive the personal data provided to us in a structured manner and in a generally used format that can be read by a machine and, if technically possible, you have the right to directly transmit such data to another service provider. We will be the only persons to assess the technical viability of this.
8. If you wish to submit a request to exercise one or more of the above-mentioned rights, you can send an email to email@example.com. Such request must clearly state what right you wish to exercise and why. It must also be dated, signed and accompanied by a digitally scanned copy of your valid identity card showing your identity. We will notify you immediately when such request has been received. If it appears that the request is founded, we will grant the request as quickly as is reasonably possible and no later than thirty (30) days after the request has been received.
9. If you have a complaint regarding our processing of your personal data, you can always contact us at the following email address firstname.lastname@example.org. If you are still dissatisfied with our answer, then you are at liberty to file a complaint with the competent data protection authority, the Belgian Privacy Commission. For more information, go to http://www.privacycommission.be.